Brazilian football is known for its joy, dancing, and “Joga Bonito.” But after two decades without a World Cup win,
 it was time to remind everyone that Brazil is still a team to be feared.

So, to launch a Brazil jersey like no one had ever seen before (their first-ever with Nike Jordan)
the cute “Canarinho” morphed into a monster, and Joga Bonito morphed into Joga Sinistro.

        Creative agency: Wieden+Kennedy Portland